Global hardware specialist strengthens UK brand with website launch
Posted on 02/02/2016
Caldwell UK, a global leader in specialist hardware, has launched its new website www.caldwell.co.uk
Caldwell design and manufacture bespoke hardware and offer a wide range of innovative solutions for the domestic and commercial markets.
Caldwell is the parent company of Cotswold Architectural Products – a specialist international friction-stay manufacturer – and the new website showcases the extended product range brought about by the merger of these two businesses.
Glazing and construction industry marketing specialists Purplex built the new and improved site using a responsive design.
This will deliver a better user experience when searching for relevant information, whether the site is accessed on mobile, tablet or desktop.
Purplex also filmed and edited the Caldwell and Cotswold video that documents the firm’s progress and future plans.
Visitors to the site can find out more about Caldwell’s extensive product range and its official distribution partners and stockists to locate the closest and most convenient places to source these products.
There is also a regularly updated news section and members login area where customers can access exclusive Caldwell content – such as technical specifications – and get in touch with a member of the Caldwell team through a live chat support feature.
Tim Ferkin, Sales and Marketing Director, comments: “The new site has a fresh design which reflects the Caldwell brand. We wanted to make it as easy as possible for our customers to access a far wider product range from two well-known, reliable names in the industry.”